What is Halloween usually like at the mansion, and how is it different this year?Įvery year, we try to refresh our Halloween experience because, while we have visitors from all over the world, we also have repeat visitors from a 100-mile radius.
We put on our creative hats and ask, do we offer something grand and theatrical or something more investigative? Last year was our most ambitious event to date. Called Unhinged, it was a story with actors and a lot of special effects. We have flashlight tours-you alone in the house with a flashlight, hearing ghost stories about what happened in these actual spaces as you travel through them. It’s like night and day, but people are enjoying this just as much and we’re getting great feedback. How do you operate tours while complying with regulations? The tours sold out and we had to add dates. Since we cannot give a guided tour or mix people from different households, we offer self-guided tours with audio throughout, telling our story. One party goes at a time, with about two minutes between parties. There’s a lot of signage visible, even in the dark, on the ground about distance. We have a lot of staff in the house to help wayfinding or, if one party is advancing faster than we project, we can control that. We added a few rooms to make sure the flow is better. We have a great team that’s very dedicated and safety focused. How do you predict business for the mansion will be short term and long term? And California has been phenomenal at the state and county level at giving guidance. We are very fortunate in that, even with capacity restrictions, we’re still able to accommodate a number of guests.
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